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A corporation’s holistic approach to “doing good,” the CEP is about improving the quality of life, making a difference, and developing the combination of knowledge, skills, values, trust and motivation among people to give back. This includes programs and initiatives that provide and support activities such as volunteering, pro bono service, in-kind giving, philanthropy, sponsorship, cause marketing, neighboring, and nonpartisan information sharing. (See also: “Civic Engagement”) Organizations to which institutions make a specific commitment of time, talent, or treasure at least once per year. A corporation’s programs and policies that mobilize employees to engage in direct service on an issue or with a nonprofit organization. Common forms of this activity can include, but not limited to painting, environmental clean-up, mentoring, and tutoring. The process of individuals using professional skills (or donating skilled labor) in service on an issue or in service to a nonprofit organization. Also known as skills-based volunteering, this can include, but is not limited to, services such as accounting, marketing, finance, graphic design, and technology.